Get to know me…

In May 2023, I received my Bachelor of Science in Marketing and a minor in Business Analytics from the University of Nevada, Reno. While studying, I worked full-time as a social media manager - this is where my love for social media management and content creation blossomed.

Today, I provide end-to-end management, from strategic planning to execution, and analysis. My strong creative and strategic mindset enables me to translate data into actionable strategies for optimal campaign outcomes.

Driven by the thirst for a new challenge and opportunity, I made the leap to start freelancing. This transition has been incredibly rewarding, allowing me to work with diverse clients across various industries.

This experience allowed me to hone my skills in tailoring strategies and content to suit different target audiences and objectives, enriching my ability to deliver solutions that truly resonate with each client's unique vision and goals.

Career highlights

  • ✸ Freelancing | 2023 - Present

    • Social Media Management + Strategy

    • Content Creation

    • Website Design

    • Influencer Marketing

    • Email Marketing

    ✸ HIDEit Mounts | 2018 - 2023

    • Handled strategic planning, content curation, and execution of all posts across Instagram, Facebook, TikTok, YouTube, Twitter, TikTok, LinkedIn and Pinterest.

    • Managed customer comments and inquiries in a professional and timely manner.

      Achieved a 900% growth in followers and a 1200% increase in organic engagement by implementing targeted content strategies, keeping up with algorithm changes, and staying on top of trends.

    • Produced graphic and video content for social media platforms, website, email, and marketing campaigns.

    • Effectively managed the community engagement of 1M followers, responding to comments and inquiries professionally and promptly.

    • Managed portfolio of influencers and influencer program, resulting in authentic brand partnerships and increased branded awareness.

    • Analyzed social media KPIs and leveraged data-driven insights to enhance performance and accomplish objectives.

  • University of Nevada, Reno | 2018 - 2023

    ✸ Major in Marketing & Minor in Business Analytics

  • ✸ Adobe Creative Cloud

    ✸ Canva

    ✸ Google Analytics

    ✸ Asana, Notion

    ✸ Microsoft Excel & Word

    ✸ Later, CoSchedule, Hootsuite

  • ✸ Instagram

    ✸ YouTube

    ✸ Facebook

    ✸ LinkedIn

    ✸ TikTok

    ✸ X (Twitter)

    ✸ Pinterest

    ✸ Snapchat