Old Town Tap & Grill
Website Design
01 — Project Details
For this project, my goal was to design and build a captivating website for Old Town Tap & Grill. The objective was to create a site that reflected the Tap & Grill’s unique atmosphere and culinary offerings while enhancing its online presence for local consumers and increase foot traffic. The scope included creating a user-friendly interface, ensuring to incorporate a digital menu so that they could provide in store traffic with a QR code to the menu.
To achieve this, I immersed myself in understanding Old Town Tap & Grill's brand identity, menu offerings, and target audience. Through strategic planning and collaboration, I designed a visually appealing website, using the minimal content provided, effectively communicating the Tap & Grill’s values, event, and menu to visitors.
02 — What I Implemented
✸ Conducted comprehensive research to understand Old Town Tap & Grill's brand identity, menu offerings, and target audience demographics.
✸ Developed a visually stunning website design that captured the essence of the restaurant's ambiance and culinary experience.
✸ Incorporated intuitive navigation features, clear menu sections, and interactive elements to enhance user experience and facilitate easy access to information.
✸ Utilized responsive web design techniques to ensure seamless functionality across various devices and screen sizes.
✸ Collaborated closely with Old Town Tap & Grill's team to gather feedback and make iterative improvements throughout the website development process.
✸ Providing continual support to update website content.